HeyZindagi
Set up Shopify landing pages with Google Shopping Ads campaigns driven by the Shopify product feed, managing the full e-commerce advertising pipeline.
The Challenge
HeyZindagi needed a Shopify storefront that could feed products into Google Shopping Ads seamlessly. Without proper integration between the Shopify catalog and Google Ads, their product listings weren't showing up in shopping results, and they had no way to manage ad campaigns programmatically or optimize landing pages based on campaign performance.
"I heard that ding-dong notification of a sale within three days of launching the campaign. That was a first for us."
Tech Stack
Infrastructure
The Solution
I built Shopify landing pages optimized for conversion and integrated the Google Shopping feed directly with Google Ads. Using the Google Ads API, I created and managed campaigns that pulled product data straight from the Shopify catalog — keeping pricing, availability, and product details in sync automatically. Landing pages were optimized based on campaign analytics to improve Quality Score and conversion rates.
I heard that ding-dong notification of a sale within three days of launching the campaign. That was a first for us.
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