Automotive Technicians
Built a custom WordPress plugin and infrastructure to sync Google Ads with a lead management portal, managing the full customer journey from ad click to showroom visit.
The Challenge
An automotive service network needed a system to capture and manage customer leads from Google Ads all the way through to showroom visits. Without a centralized portal, the sales team had no visibility into which ad campaigns were driving workshop bookings, making it impossible to track ROI on ad spend or follow up with prospects efficiently.
"The system we built together completely changed how we acquire customers. Now they just communicate through the portal and show up. That kind of system put us in the top 3% in the city."
Tech Stack
Infrastructure
The Solution
I built a custom WordPress plugin that integrated with the Google Ads API to pull campaign data and sync it with a lead management portal. The system tracked every customer interaction — from the initial ad click through form submissions to actual showroom visits. The entire infrastructure was deployed on AWS, giving the team a real-time dashboard to manage their complete customer acquisition pipeline.
The system we built together completely changed how we acquire customers. Now they just communicate through the portal and show up. That kind of system put us in the top 3% in the city.
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